Communications Officer (Public Relations)
Shortage Now
JSA currently reports no national or state/territory shortage signal for this occupation.
Snapshot
Median salary
Not available
Shortage signal
No shortage (national)
Categories identify where a shortage occurs; they are not a severity score.
What you actually do
Plans, develops, implements and evaluates information and communication strategies that create an understanding and a favourable view of an organisation, its goods and services, and its role in the community.
Alternative titles
Public Relations Professional
Specialisations
Skills & main tasks
Official main tasks
- Plans and organises publicity campaigns and communication strategies
- Advises executives on the public relations implications of their policies, programs and practices
- Prepares and controls the issue of news and press releases
- Undertakes and commissions public opinion research, analyses the findings, and plans public relations and promotional campaigns
- Organises special events, seminars, entertainment, competitions and social functions to promote goodwill and favourable publicity
- Represents organisations and arranges executive interviews with publicity media
- Attends business, social and other functions to promote the organisation
- Commissions and obtains photographs and other illustrative material
- Selects, appraises and revises material submitted by publicity writers, photographers, illustrators and others to create favourable publicity
Credentials & Pathway
OSCA skill level 1
A classification attribute describing the occupation; it is not a personal eligibility or qualification decision.
Official VET pathways
Advanced Diploma of Marketing and Communication
Occupation ready
Certificate IV in Marketing and Communication
Progression pathway
Diploma of Marketing and Communication
Progression pathway
Certificate IV in Defence Public Affairs
Specialised training
Diploma of Defence Public Affairs
Specialised training
Real jobs right now
Live signal from SEEK, Indeed & moreCurrent vacancy signal
QLD · May 2026
133
ACT · May 2026
31
VIC · May 2026
180
NT · May 2026
11
SA · May 2026
39
NSW · May 2026
230
2030 & 2035 employment outlook
to 2030
+12%
3,800 projected jobs
to 2035
+21%
6,528 projected jobs
Where could this career take you?
Compare state-level shortage signals, salary context, study options and visa information for Communications Officer (Public Relations).
Regional demand
Largest employment base
#1 Melbourne - Inner
1,960 estimated employed
- 1
Melbourne - Inner
1,960 employed
VIC
+9.68%
year on year
- 2
Melbourne - North East
1,390 employed
VIC
+8.85%
year on year
- 3
Brisbane Inner City
1,236 employed
QLD
+2.91%
year on year
- 4
Sydney - City and Inner South
1,205 employed
NSW
+5.7%
year on year
- 5
Brisbane - North
1,177 employed
QLD
+42.67%
year on year
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Ranked by current shortage signal and projected employment growth.
Workers in this occupation
19,455
Moved in from another occupation
2,910
Moved to another occupation
1,885
Recommendation score: shortage = 2 points, no shortage = 1 point, plus 1 point for each 10% of projected growth to 2035.
- 1
4
points
- 2
3
points
- 3
3
points
- 4
3
points
- 5
3
points
Data status
- Classification
- OSCA 221231
- Last updated
- 2026-07-16
- Sources
- Jobs and Skills Australia OSL · Jobs and Skills Australia DOM · ABS OSCA · Department of Home Affairs Core Skills Occupation List matched via ABS OSCA 2024 v1.0 correspondence Table 2
Labour-market data coverage
- Shortage signal and drivers: JSA Occupation Shortage List (ANZSCO unit group where applicable).
- Regional employment: JSA NERO, June 2026.
- Career-move observations: JSA DOM, last available 2020–21. Observed Australian worker transitions are not personalised recommendations; many contractors and sole traders are excluded, as are transitions below 10 workers.
- Vacancy signal: JSA Internet Vacancy Index, 3-month average (ANZSCO unit group).
- Employment outlook: JSA employment projections (ANZSCO unit group).
- Training pathways: JSA Training Occupation Pathways.
Data confidence: official-profile-and-csol.